Choosing a Niche

Alright, the first thing you need to do is choose a niche to focus on. This method is so much easier than the micro niche method, because it doesn’t involve hours upon hours of researching products, affiliate networks, and keyword tools. You just pick a niche and go.



Okay, so it does involve SOME research, but the research is faster and easier using this method, and using a few free tools you can complete this in an hour or less in most cases. The first thing to do is figure out a niche that has voracious buyers but NOT a ton of competition. This is the toughest part, because most markets with voracious buyers are insanely competitive. (Some competition is good, but too much competition makes your job much harder.)

Golf, for example, is a popular niche for internet marketers to get into. This is especially true for beginners. Yes, golfers do tend to have excess income to spend. Yes, they do tend to spend a good chunk of that excess income on their on their hobby. But because pretty much everyone knows this, competition is ridiculous. There are just too many established golf websites for the average marketer to compete.

Is it possible to compete? Absolutely. But unless you are extremely good at marketing and/or have a huge budget for advertising and content creation, you’re not likely to make a whole lot of headway in this niche. It’s just far too over-saturated. A great idea is focusing on a broad interest group rather than a more competitive niche. Take a look at DIYReady.com (http://www.diyready.com), for example.

They have a niche—DIY—but it’s broad enough that they have a huge number of topics they can focus on within the DIY spectrum, which also gives them a broader range of products they can promote. Because there are so many individual topics under the DIY umbrella, virtually anyone can compete in this particular niche.

People who enjoy this type of content typically frequent multiple DIY websites, and those users are easy to access because they are prevalent on Pinterest and other social websites. This is the type of niche you should try to locate. You want something broad—but not too broad—with voracious buyers and fans that are easy to locate.

Some examples include:

The great thing about this method is that if you discover one aspect of a particular niche isn’t working for you, it’s easy to switch to another one as long as you get a domain that covers the whole, broad niche. For example, if you decided to market to model builders and want to focus on model cars, you might want to register a domain like modelbuilders.com instead of modelcarbuilders.com so you can branch out into planes and ships later. (I’m sure those domains are taken, I’m just using them as a basic example.)

Worst case scenario, if you create a large amount of custom content in a niche and it doesn’t pan out the way you hope, you could sell the website or articles to someone else in the niche to recoup some of the costs you incurred, and probably make a good profit. Once you’ve chosen a niche and bought a fairly broad domain, it’s time to move on.

The Benefits of Solar Power

Solar power is certainly becoming Australian's renewable energy source of choice, with solar panels, solar hot water, and solar thermal systems gaining popularity. Since there are many renewable energy rebates and credits available (varying across the States), and with increasing solar cell efficiency, the cost of installing a solar system has dropped.

In addition to the obvious electricity cost savings, other benefits are:- A Solar System will increase the value of your home (its also detailed on a sustainability report when selling)

- Knowing that you produce electricity with zero carbon emissions

- Your home remains cooler in summer because the system protects the roof's surface from direct solar radiation.

- Offset future electricity bill increases and know your power usage is in your hands

While everyday Australians can't immediately stop the coal being burned in this country, we can now replace much of our own fossil fuel needs with energy from the sun. As more people take up solar panel and solar hot water systems, our hungry thirst for coal will gradually reduce.

Most businesses or residences opt for a and#8216;grid connect' solar power system. This is where you are still connected to the mains power supply. An 'off grid' solar power system is completely separated from mains power and needs a deep cycle battery bank for storing electricity.

On a 'grid connect' solar PV system, when you have more sunshine and less energy usage, any amount above your household's usage is fed back at a minimum rate set by each State. So you're paid for any excess! And it's not taxable either.

There are two types of feed in tariffs. A and#8216;net feed in tariff' pays the solar PV system owner only for surplus energy they produce. A and#8216;gross feed in tariff' pays for each kilowatt hour produced while connected to the grid, so it's the more generous tariff.

Each State has varied regulated tariffs for unused power. Queensland has the Solar Bonus Scheme, giving 44 cents per kWh as the net tariff on each phase of power supply, up to 10kW.and#160; That's three times the price that consumers pay for power (16c kWh). There are some conditions to the Bonus scheme, including a maximum consumption of 100 MWh per year (which is 10 times the average) and an agreement to have adequate metering installed.

Recently NSW slashed their gross tariff from 60c down to 20c/kWh. While 44c per kWh for Queensland may seem generous, unfortunately Australia lags behind other nations in solar production owing to these fairly low rates. But check with your local electricity retailers for their specific "feed in tariff", because they normally offer a bonus few cents on top.

We also advise to choose solar-friendly electricity retailers, because after installation you need to access feed in tariffs without being penalised in another way. If you are worried about losing the off-peak electricity rates by installing solar, the fact is we are all going to lose them as the nation gradually moves to smart meters and time based metering.

With electricity prices forecast to rise by up to 60% in some regions, many Aussies are considering the return on investment on installing solar panels.

Because it depends on the feed-in tariff available to you and the amount of energy your household consumes, payback time for solar panels varies widely. That said, most solar electricity systems will have paid for themselves within 5-7 years.

In addition, with a grid-connected solar PV, you might go on holiday and come back to a healthy credit on your connected electricity account.

It's All About Green Packaging!

The Go green trend now is being seen all aspects of our life. The auto manufactures are coming up with eco-friendly cars. The concept of green building is also evolving that encompasses everything from the choice of building materials to where a building will be built in an environmentally friendly manner. The packaging industry is also no exception to it. In fact the latest trend has been commitment to green products. The industry is trying to blend in the flavor of green in all its products starting from plastic bags to paper bags to boxes and beyond. Greening up one's packaging has also been a craze among the businesses to show their concern to the environmental cause.

The eco industry is growing rapidly. The growing issues of global warming, ozone depletion and others have generated a big demand to reduce the hazardous impacts on the environment. According to Environmental Technologies Action Plan the global eco-industry is predicted to grow to 700 billion approximately by 2010. The packaging industry and manufacturers as result are coming up with new technologies to develop green packaging solutions to reduce environmental harm.

The companies that produce eco-friendly packaging products make sure that these products are made of recycled materials completely or in lesser percentages. These packaging also contain sustainable materials like bamboo farms, corn, soya, cotton etc. They may have biodegradable materials like clam shells and unbleached paper. They may also be made of recyclable material like cardboard papers, corrugated paper and glass.

There are several factors that have resulted in the popularity of this packaging type. The eco-conscious consumer's behavior is largely responsible for popularity of green packaging. The supplies are so designed that they can be reused by the consumer rather than being thrown after one use. Fashionable, long lasting packaging like thick wall boxes, rope handle bags, handled containers, etc. can be used time and again by the customers.

This ensures a longer life span of green packaging. These are some of the factors that are responsible for growing popularity and demand for green packaging supplies in the packaging industry.